Artificial Intelligence

Artificial Intelligence Overview

Empowering your AI-driven future with practical, client-centric legal solutions—translating complex regulatory, IP and data challenges into clear, actionable frameworks that protect your innovations and accelerate growth.

Artificial Intelligence offers unprecedented opportunities—from automating routine tasks to unlocking new customer insights—but also brings complex legal and ethical considerations. Holding Redlich’s Digital Economy team combines deep technology sector experience with a thorough understanding of the evolving AI regulatory environment to help you harness AI safely and strategically.

We partner with businesses at every stage of their AI journey, tailoring our approach to your industry, risk profile and strategic objectives. Our services include:

• Regulatory & Compliance Advisory
• Governance & Ethics Frameworks
• Commercial Contracts & Procurement
• Intellectual Property Protection

Case Studies

• Advised a healthcare software provider who had developed an AI product that predicted when early intervention was needed for patient. We assisted in drafting terms and conditions which clarified the outcomes for users, the risks and the limitations of the AI.  We also clarified the rights to data and analytics of the users of the service. 
• We advised a shopping centre client in making submissions to a regulatory investigation into the operation of facial detection and facial recognition technology, its uses and risks in this context. 
• Advised a hospital software provider on strategic use of AI to leverage existing data and services. Presented with specialists to the board on a range of general legal issues as well as the legal considerations arising from the client’s existing contract templates and the data use restrictions applicable to their customer base. 
• Advised a motor vehicle repair industry participant on a collaboration with a software company developing AI to automate repair cost estimates. Covered risks, data sharing, IP, copyright, licensing, and commercialisation issues. 
• Advised a music streaming service provider on the roll-out of a new AI product in the Australian market.
• Advising advertising agencies regarding the inclusion of AI-generated materials in advertising content, and updating template advertising agency agreements to deal with the inclusion of AI-generated materials in advertising content.